There's a new app in town. What else is new, though? Well, I guess what makes this one a little different is that it promises to find the perfect, custom shade of makeup for you-all on your iPhone. The company is called MatchCo.
Their concept is pretty simple. You use your phone to find the perfect custom shade for your skin tone. Once your skin is matched, you then drop your custom shade in your basket to purchase. The purchase is $49-which is comparable to other higher-end brands. Instead of purchasing from a store, the item is shipped directly to you and you should have it within several business days.
At first, I was a little hesitant to try the app because I have had experiences with newer companies that offer foundations but not for everybody-at least not a first. The deeper shades usually come later as the brand expands. I digressed though and moved forward with my testing. It's important to note that I have yet to purchase the foundation. I was strictly starting with the app itself.
The app tells you exactly what to do to calibrate your phone. You need 5 sheets of white paper laying flat on a table. You tap your phone so that it (the phone) can calibrate correctly. You then place your phone on various sections of the face (all directed by an English female voice) to determine your perfect shade. The app is extremely easy to use. If for some reason, you are not doing something correctly, it will tell you that too. I had to test out that part just a little.
As you can see, the end result is above. It shows the date of the foundation creation on the bottle. It will also have my name on the foundation as well.
All in all, this app would be good for women who are wanting to try something new as well as those who want the convenience of having makeup delivered to her door. It's also good for people who are wanting to take the guesswork out of matching a shade.
It never hurts to try a new and different foundation. Having options is a good thing.
Winter can really cause the skin to take a sincere beating.
As discussed in previous posts, there are ways to help your skin combat the dryness that tends to be brought on by these winter months. In saying that, we often discuss ways to take care of the skin but not always the skin around the eye area. It's supposed to be freezing cold most days this upcoming week. There's even talk of a winter storm brewing! Amazing how we go from 70s only 3-4 weeks ago to now talking about a "wintry mix" on its way to us by the end of this week.
In saying that, I just want to remind everyone to take care of the delicate eye area. Wear sunglasses all throughout the year, not just when it's warm outside. In the long run, this will be an added benefit to beautiful, glowing skin.
Born in Atlanta, Georgia on January 15, 1929 was the man who is known around the world as a icon in the civil rights movement. I shudder to think of where we would be today without him and others like him.
It also speaks volumes when long after your death, people like Stevie Wonder (and many others) fight for your contributions to be remembered by the country you were born in many years later. It was the fight for the Federal holiday that really spoke volumes.
Dr. King, along with his wife Coretta, have really impacted the thought patterns of a nation. It took a lot of guts to talk about the social ills of the day (that still impact us as nation) at a time when hatred based on skin color was really at an all time high. It was blatant and it was accepted. He knew that the ultimate sacrifice would be a physical death (If you don't believe me, just go listen to his last speech before he was killed) but he didn't let that stop him. He knew he had a job to do. He did it well. The measure of a job well done (as well as having powerful impact) is that many decades after not being with us, we are still talking about his contributions.
Happy Birthday, Dr. King! Your impact is long reaching. I appreciate the sacrifice that you and your family made to make the world a better place.
It's been quite busy but I hope that everyone had a joyous Christmas Day. It went by fast for me. I'm sure it did for others, too.
A new year is fast approaching and I just wanted to wish everyone a great new year!
Reds. Either you wear them or you don't. There's not much in-between with red. The best part about red is that it's bold and fun. That best part is also the part that many women shy away from.
The other day, there was a lady who stated that she never found a red that she liked or that looked good on her. . .but when she DID find it, she was over the moon! She saw how fun red can be and she has included it in her collection. Finding the right red had officially made her a "red-wearer." Stories like that make me happy as an artist! I've said that women can wear red. Red is a fun, bold color that makes such a wonderful statement. It does take some confidence to wear it but shouldn't we have confidence anyway? I'm just sayin'.
Not too long ago, I went to the store in pursuit of another purchase (non-makeup related) when I saw these two reds. I decided to purchase them because I can never have too many reds.
L'Oreal is one of my favorite drugstore brands. For me, personally, I like the quality and the fact that they make things easy to view. I like that you can open up the lipstick and look at the shade vs. having to try and guess what the color looks like based on a color swatch on the outside of the package. The packaging looks nice and rich. It has a certain style to it that really draws me in and doesn't disappoint when it comes to the quality of product. I also like their mascara but that's for another blog post.
Anyway, there is something that we should also know about reds when going to shop for them. There are plenty of them! You don't have to wear a super bold, matte lip to stand out. You can have a formula that is not drying and that still makes a bold statement.
I have tried the L'Oreal True Red shade (in the gold tube) before and it is great. It had been a while, though, since I made the purchase. So needless do say, the original purchase is no longer part of my collection. When I saw it in the store, though, I knew I had to purchase it. It just captured me right away.
I didn't go to the store planning to make that purchase though. I was in the market for a deep red. The True Red shade was something that I wanted once I saw it because it was another option in red. I was honestly planning to purchase a more expensive deep shade because it was exactly what I wanted to add to my red collection. At some point I'll get to that, but in Target, I was captured by the black tube as well.
The black tube was a collection that L'Oreal has nailed! In a previous post, I spoke about the Prive' Collection. The Prive' Collection is a great way to obtain a nude lip. I have worn this shade several times and it is perfection. I expected no less from the red shades that they offer. The red shades they offer are specific to your skin tone. It takes ALL of the guesswork out of finding the right shade for you.
The True Red (gold tube) is more of a satin shade. That basically means that it has a little shine to it (not like a lip gloss but not a matte either). The payoff is good, however, it's not a very bold red. It definitely has staying power, it's just not that super bold matte that you may find in a lip product like MAC's Ruby Woo. True Red by L'Oreal is going to have more shine and less matte. It's not drying at all.
In my quest for a deeper red, I went along with Zoe's red. It was the EXACT red shade that I was looking for to add to my personal red collection. It's deep and beautiful. It is perfect for the "red-wearer" who either doesn't want a bold red or just likes deeper, more vampy shades. Zoe's red is matte. It has not been drying to me. I would suggest using some sort of lip balm before applying to ensure you lips are smooth and not dried out.
The great thing about these shades is that they will fit anyone's budget! Both are only $6 at Target. You really can't beat that. There are tons of other shades that the brand offers if you are not looking for a red at this time. I just wanted to share my find. I think that 2 lipsticks for $12 is perfect! It's a good way to treat yourself without spending too much outside of your beauty budget.
World renown makeup artist extraordinaire Pat McGrath has done it again! I have been a huge fan of her and her work for many years now. She continues to make strides and this year is no exception.
Ms. McGrath has come out with her own makeup line and it starts out with something that she's known for-being edgy. The line has gold pigment as its first seller on October 29, 2015 and has already sold out. It was a limited edition, of course, with only 1,000 units of Gold 001 available. It's no surprise that the product sold out because it's Pat McGrath, we're talking about here!
She has such a strong name in the industry that everyone wants just a little piece of what she has to offer.
I'm really looking forward to seeing what else this talented artist has in store for her fans. She said that she isn't quite sure of what she is going to come out with next because there are so many ways that the line/brand can go. If this first phase is any indication of what is to come, we fans will really have to be ready so we can grab a piece of this greatness.
Congrats, Ms. McGrath on this wonderful accomplishment!
It's that time of year again! The holidays are quickly approaching. It just wouldn't be right not to talk about the great finds that cosmetics and beauty companies are offering for Christmas.
I find this time of year to be excellent for the makeup connoisseur because there are so many deals out there that you won't be able to beat.
This time of year allows for you, as a consumer, to test out brands that you have not tested before as well as those that you have come to know at a reasonable price. The upside to this (as if there are any downsides), would be that you get to test out multiple products. Instead of just purchasing one lipstick, for instance, you can buy a holiday sample pack and have multiple lipsticks. The products that are in these packages are not full-sized, generally speaking, however, they are 'ample-sample' sizes that allow you to wear them for many days to come.
If you are on the fence about a product or brand, for instance, take a look at the products they are offering in their 2015 Holiday collection. You may be pleasantly surprised! I like to try new brands this way so that I can get a feel for the variety of products they offer.
Start your shopping search now so you can make those purchases. The thing about these holiday collections is that they don't always last very long. Happy Shopping!
While wedding season is still in swing, I decided to post some tips to those of you who may still be getting married this year or know someone who is taking that trip down the aisle. These tips are also good for women wanting to get an early start on next year. If you have a wedding in February or March of 2016, for instance, now is a great time to start your makeup artist search.
A wedding can be a huge undertaking. So much effort is put into the day. Every couple wants all guests to have a great time. It's only natural to do so.
How much thought have you put into capturing and preserving those beautiful, once-in-a life-time memories for you and your family?
I'm pretty sure you have your photographer/videographer for your wedding or maybe you are in the final stages of deciding who your photographer/videographer will be.
Do you have your hair and makeup team in place? If not, here are some tips for you as you are planning for your big day:
1. Remember the "small" things.
Small things are actually big things when it comes to the details of a wedding. Memory preservation will be key in the days to come. The memories will be all that you have left of your wedding day. I've heard brides being warned about how fast the day goes and it's so completely true. All of the planning and decisions that you've probably spent several months working on have now come down to these few hours. Time flies!
Preserving memories are vital when telling the story of your wedding day. You want these memories to be preserved well and look great. Be sure to start looking for a professional wedding photographer (if you haven't already) and a professional makeup/hair team. The two are important keys in creating stunning, lasting images. The right photographer/videographer captures the "essence" who you are in a still photo. You need to 'come alive' in the image or on the video. This is something to keep in mind when choosing your wedding vendor team. The right makeup artist/hair team will capture your beauty in a way that translates beautifully in person and in photography.
This is also the day and age of "instant" photography, so you may have images of you on Facebook or Twitter posted from wedding guests. Why not look your best in every image?
2. Waiting until the last minute may cost you. Start planning early.
Starting to plan sooner rather than later will help you in the long run. You may have to do quite a bit of research to find the right photographer and beauty expert for your needs and goals. One size does not fit all. I can not tell you the stories and horrible experiences some of my clients have shared with me. Thankfully, many of them found professionals in time for their weddings because they did not give up in their quest to find the right person.
Don't just assume that the first professional you meet with is going to seal the deal. The other day, as a matter of fact, I had someone tell me that she was looking for another artist because her first one wasn't quite able to provide the look she wanted. I would suggest to any bride that she finds and gets exactly what she wants on her day because 'do-overs' aren't an option. It is wise to consider working with vendors (including photographers, event planners, catering services, etc.) who understand your personality and vision. This, too, may take some time, giving your another reason to start planning early. You can go to bridal shows (which are great) but don't forget "word of mouth" as an option.
3. Tips on finding an artist.
The hard part for many brides is knowing what to look for in an artist or where to start. As stated earlier in this post, you will want to start as early as you can. When you meet with a potential artist to hire for your wedding, expect a consultation. A consultation is a trial run of makeup. It allows you to Some artists charge a small fee for consults and some do not. Be sure to ask. Also, when the consulation is taking place, you want to take note of how you feel. Was the bridal makeup artist able to make your vision come to life? Were you able to get an idea of what you would look like on your wedding day?
4. Go with your gut.
This one doesn't really need a lot of explanation. Trust your gut. Doing a little homework is a must. Know what you want or what you don't want. You can make clearer choices when you are prepared. Going with my gut has never failed me yet.
While the calendar may say we have a few more days before it's official, the kids are back in school and the mornings are a little cooler. In my mind, that means that fall is here.
In saying so, I wanted to share another great find from Sephora. This season, for me personally, it's all about the lip. I still am all about the eyes and cheeks but the lips take first place for me. It's mainly because I am such a fan of these berry lips. The berry lip is perfect for fall and really, perfect for all. There's not a woman on the planet who can't find some berry shade that fits her personality and complexion.
One of my favorite brands is Bite Cosmetics. I have the Juniper and Black Cherry. I think that Black Cherry is my favorite because it's the perfect deep lip without being vampy. I like vampy, don't get me wrong, it's just that vampy wasn't the look I had in mind when wearing a cherry color.
Bite has nailed it with this collection! I didn't purchase all five shades because I had already had similar colors and wanted to focus on purchases that would add to my collection vs. being close to what I already had in my personal collection.
The brand has colors that are beautiful as well as an excellent color payoff. Each tube runs $24 at Sephora and they are well worth it. This brand is natural. In keeping the brand natural, they don't compromise on quality. It's well worth the price.
by Tammy Hargrove