Rare Beauty by Selena Gomez

Today, Selena Gomez announced her new makeup line that will be coming out in the US this summer. Gomez, 27, made her announcement by way of social media (including Instagram and Twitter), that she is teaming up with Sephora for distribution.

The products will be available exclusively through Sephora and Sephora J.C. Penney. As Gomez joins the growing list of celebs coming out with beauty lines, I am looking forward to seeing what the brand has to offer when it officially launches this summer.

For more information, you can follow the brand using the IG handle @rarebeauty.

IT Cosmetics Now At Sephora!

It Cosmetics continues to make its rounds in the makeup world. It's a pretty amazing that it is now made its way into Sephora. 

Sephora is a store that is picky about what it carries. So, in other words, basic makeup doesn't make it in here! Your brand has to be special. It has to have something unique about it. 

It's a good move for the It brand to be here along with the ranks of other high-enders. 

The blush pictured here is nice and the brush is too. It's great to know that I have another place to shop this brand. 

Fenty Beauty

This week, Rihanna made an annoucement that her makeup line is launching in about 30 days from now. 

The announcment has been a long time coming and has a lot of people excited, I'm sure. I remember when the annoucement was made that her line was looking for artists to join the team. It was about a year and a half ago. Soon, Fenty is going to be available at a Sephora or Harvey Nichols near you. This is to be noted because based on these stores, this brand is high-end. We don't expect anything less from Rihanna. She is an amazing fashion and makeup icon, not afraid to try something new or different. She lives for it! 

So, September 8, we will be doing 1 of 2 things. . .going to the brick and mortar stores or going online to purchase.